Balancing Authenticity and Creativity: How can Brands Incorporate Innovative Ideas into Relevant Topics
Published by undefined Mhlongo
|26 June 2023
In today's highly competitive marketplace, building a strong brand identity is crucial for businesses seeking to...
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The Power of Televised History
Published by Megan Walker
|14 October 2022
According to Tom Cotterill for Mail Online, the Queen's funeral was expected to be the most-watched TV event in history...
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A rapidly changing landscape
Published by Isla Prentis
|7 July 2022
It’s that time of the year (again) for us to dive through a mountain of data to comprehend how the overall media...
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I hope all is well
Published by Maggie Pronto
|8 June 2022
In most cases, “I hope all is well” and “how are you” are very automated, as are their responses.I was hopeful that...
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The Sun Always Shines On TV
Published by Herman Degener
|23 May 2022
TV was BIG back then… fast forward almost four decades later and it’s still BIG, literally and figuratively! TV has the...
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1 + 1 is still equal to well over 3
Published by Dashni Vilakazi
|4 April 2022
A strong post pandemic trend is proving that digital adoption has augmented its usage and growth for the benefit of both...
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DTT (Digital Terrestrial Television) 101 – the long and the short of it
Published by Megan Walker
|25 March 2022
DTT employs a network of TV transmission towers on earth instead of satellites in space to transmit signals that are...
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Unlocking the power of “hyper-local”
Published by Gareth Grant
|14 March 2022
We all choose to live and shop locally, in geographic areas that suit us and that are convenient to our life stages and...
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These are the five questions we ask this time of year
31 January 2022
Everyone wants to know what our expectation is of the new year for this wonderful media industry of ours, and where we...
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The sad state of (new) news
Published by Chris Botha
|23 September 2021
For those of you older than 40, you will remember this picture. The clock strikes 7pm (or 8pm) and the SABC / SAUK...
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The key is in the detail
Published by Tracy Urdang
|14 September 2021
Attention to detail allows you to improve workplace productivity, efficiency and performance. That doesn’t mean you’re a...
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If you think online gaming “is just a game”, then you’re not part of The Matrix
Published by Riezkah Allan
|31 August 2021
With the disruptiveness of the Covid pandemic, we saw shifts across all human habits, with one in particular that stood...
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Digital Devaluation is rife - go for quality not quantity
Published by Andrew Dabbs
|19 August 2021
A trap that many digital departments tend to fall into is to buy the cheapest online inventory, regardless of whether...
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