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Are You Telling Me, Or Are You Selling Me?


Published on Friday, 10 August 2018 by Nicci Jones in Our Blog
Nicci Jones, Digital Media Strategist at The MediaShop looks at keeping rogue influencers in (legal) check Everything around us is for sale, from the airwaves that we listen to, to the TV programmes that we watch - even movies on…

Me, Myself and Envy


Published on Monday, 06 August 2018 by Maggie Pronto in Our Blog
Maggie Pronto, Media Strategist at The MediaShop asks why we’re #SoBlessed #Grateful #SuperficialMuch Being the best you can be, to be #YourBestSelf is a powerful human need – but it’s no secret that our #SoBlessed, #SoObsessed culture is rather superficial.…

Are you ready to reach your future customer?


Published on Monday, 30 July 2018 by Gareth Grant in Our Blog
Is there any value in comforting your customers today with nostalgia from yesterday when their choices are naturally evolving at the rapid pace of a vastly shifting world around them? Gareth Grant, Business Unit Head at The MediaShop, questions how…

But what happens after Mandela Day?


Published on Thursday, 19 July 2018 by Cosmos Mashego in Our Blog
Cosmos Mashego, Creditors Clerk at The MediaShop asks a pretty important question… With Mandela Day on 18 July, most South Africans were doing what they normally do on this day, and that is stuff they don't do on any other…

Generation Z is coming!


Published on Friday, 13 July 2018 by Marino Sigalas in Our Blog
Marino Sigalas, Account Director at The MediaShop, shares tips on how to deal with condescending eye contact, zero attention span and multiple platform viewing. Just when you started getting the hang of Millennials with their smug self-confidence and need to…

What’s up in the world of Digital OOH in SA?


Published on Thursday, 28 June 2018 by Craig Wallis in Our Blog
Craig Wallis, Business Unit Manager at The MediaShop offers a snapshot The South African OOH (out of home) industry never ceases to amaze me with the incredible growth of media types, and its concomitant innovation. There are so many young,…

Never a dull moment:


Published on Friday, 22 June 2018 by Chris Botha in Our Blog
Chris Botha, Group Managing Director of The MediaShop An update from The MediaShop I was at a talk a few years back where Adrian Gore explained in some detail why every year seems to go by quicker than the previous…

Are Foogle the enemy?


Published on Monday, 18 June 2018 by Richard Lord in Our Blog
Facebook and Google are the biggest media owners in almost every market across the globe and they seem to be heading for world domination says Richard Lord, Head of Digital / Business Unit Manager at The MediaShop. But, is that…

Does your brand matter?


Published on Thursday, 07 June 2018 by Jedd Cokayne in Our Blog
Does your brand matter? by Jedd Cokayne, Business Unit Manager at The MediaShop asks some tough questions More and more brands are finding it difficult to trade in this ever changing and difficult market we find ourselves in. The biggest…
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