Posts in:Digital
Maggie Pronto, Business Unit Manager at The MediaShop says "with South Africans experiencing increased levels of stress and anxiety, it’s time for us once again to be more authentic with each other." For most including myself, this is how we…
Herman Degener, Digital Media Strategist at The MediaShop The Sun Always Shines on TV by Norwegian trio A-ha released in 1985 was a great tune for us Gen X’s, and for Millennials too! It was around about the time when…
1 + 1 is still equal to well over 3
Published on Monday, 04 April 2022 by Dashni Vilakazi in
Digital
Dashni Vilakazi, Managing Director at The MediaShop Johannesburg A strong post pandemic trend is proving that digital adoption has augmented its usage and growth for the benefit of both consumers and marketers. This has actively shown a rise in online…
DTT (Digital Terrestrial Television) 101 – the long and the short of it...
Published on Friday, 25 March 2022 by Megan Walker in
Digital
Megan Walker, (Media Strategist) The MediaShop Despite how very long in the making this transition process has been, and with a lot of recent press around the switch to DTT, it is still common to find people confused by or…
These are the five questions we ask this time of year
Published on Monday, 31 January 2022 by Chris Botha in
Digital
Chris Botha, Group Managing Director at Park Advertising Firstly, to all our clients, media owner partners, agency partners, and friends in the media and marketing fraternity – a very Happy New Year! May 2022 be a blessed one for you…
Chris Botha, Group Managing Director of Park Advertising For those of you older than 40, you will remember this picture. The clock strikes 7pm (or 8pm) and the SABC / SAUK announces the evening news on television. Dad sits upright…
Tracy Urdang Planner/Strategist at The MediaShop One of my favourite sayings is that attention to detail is not about perfection. It’s about excellence and constant improvement. Attention to detail allows you to improve workplace productivity, efficiency and performance. That doesn’t…
If you think online gaming “is just a game”, then you’re not part of The Matrix...
Published on Tuesday, 31 August 2021 by Riezkah Allan in
Digital
Riezkhah Allan, Media Strategist at The MediaShop With the disruptiveness of the Covid pandemic, we saw shifts across all human habits, with one in particular that stood out - the shift in Gaming. Lockdown was the main reason we saw…